Real Estate Guidance Built on Experience
Residential and commercial real estate brokerage serving Alamance County and surrounding areas, guided by experience, analysis, and steady professional judgment.
Real estate decisions carry consequences that extend well beyond a transaction. Pricing, timing, and positioning matter. So does judgment.
Massey Real Estate & Appraisals operates as a brokerage-first advisory firm. Our role is not to generate activity for its own sake, but to help clients make informed decisions grounded in market evidence and long-standing local experience.
We approach each assignment with discipline. We listen carefully. We evaluate conditions realistically. We advise with clarity rather than urgency. This measured approach has defined our work for decades and continues to guide how we represent buyers, sellers, owners, and investors today.
Steady Guidance for Serious Real Estate Decisions
Serving Alamance County since 1962
60+ Years
Continuous family involvement in local real estate practice
3 Generations
Third-generation experience actively involved in today’s work
15+ Years
Real estate decisions benefit from experience that has been tested across market cycles. Our firm has worked through changing conditions, shifting demand, and long-term ownership questions for decades.
We do not approach brokerage as a sales function. We approach it as an advisory role, grounded in preparation, realistic pricing, and market-supported judgment. This perspective allows clients to move forward with clarity rather than urgency.
Established 1962
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Alamance County & Surrounding Areas
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Residential Brokerage
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Commercial Brokerage
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Appraisal Services
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Sound Professional Judgment
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Established 1962 • Alamance County & Surrounding Areas • Residential Brokerage • Commercial Brokerage • Appraisal Services • Sound Professional Judgment •
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Residential Real Estate Brokerage
Buying or selling a home is often both financial and personal. Our residential brokerage work focuses on preparation, realistic pricing, and clear guidance through each stage of the process.
Clients rely on us to evaluate market conditions honestly, identify risks early, and help them move forward with confidence rather than pressure.
Residential services include:
– Buyer representation
– Seller representation
– Pricing and market positioning
– Guidance through inspections, negotiations, and closing -
Commercial Real Estate Brokerage
Commercial real estate requires a different lens. Decisions are often long-term and influenced by income potential, use, timing, and broader market forces.
We work with property owners, investors, and businesses to evaluate options, assess value, and position assets thoughtfully within the market.
Commercial services include:
– Owner and investor representation
– Acquisition and disposition guidance
– Market evaluation and positioning
– Support for long-term ownership and transition decisions
Our appraisal work strengthens the way we think about real estate.
Appraisals require supported opinions based on market evidence, careful analysis, and professional standards. That same discipline informs our brokerage advice, particularly when it comes to pricing, risk evaluation, and realistic expectations.
Appraisal services are provided independently and in accordance with applicable standards and ethical guidelines. While appraisal and brokerage are separate professional roles, the analytical foundation behind both is consistent.
This perspective allows us to advise clients with clarity rather than speculation.
We are a multi-generation family firm with roots in Alamance County dating back to 1962.
The business was founded by the first generation, expanded by David Massey in 1982, and today includes third-generation involvement through Mary Massey, who brings more than 15 years of experience.
Our longevity reflects consistency rather than scale. We have built our practice by doing careful work, maintaining professional restraint, and prioritizing long-term client trust over short-term volume.
Who We Serve
Our clients include individuals and organizations making serious real estate decisions, including:
Homeowners and buyers
Commercial property owners and investors
Businesses evaluating space or location decisions
Attorneys, lenders, and fiduciaries
Estates, trusts, and families managing long-term property matters
Many of our assignments involve complexity, timing considerations, or multiple stakeholders. These situations benefit from patience, analysis, and clear communication.
Frequently Asked Questions
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Yes. We provide brokerage services for both residential and commercial real estate. While these are distinct markets, they share the same foundation, disciplined analysis, realistic pricing, and experienced guidance. Our approach adapts to the property type while maintaining the same professional standards.
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We serve clients throughout Alamance County and surrounding areas. Our work is grounded in local market knowledge and long-standing experience across nearby communities, rather than a one-size-fits-all approach.
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Our appraisal background strengthens how we approach pricing, market positioning, and risk evaluation. Appraisal work requires supported opinions based on market evidence, and that same analytical discipline informs how we advise brokerage clients in both residential and commercial real estate.
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Appraisal and brokerage services are separate professional roles, and we follow applicable standards and ethical guidelines when providing either service. When appropriate, appraisal experience informs market insight, but services are structured to remain compliant and independent.
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Yes. We represent both buyers and sellers in residential and commercial real estate transactions. Our role is to help clients understand the market, evaluate options, and make informed decisions, whether they are purchasing, selling, or repositioning a property.
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We do not focus on transaction volume or speed. Our practice is centered on preparation, pricing discipline, and steady guidance. Clients work with us because they value perspective, clarity, and informed advice over pressure-driven sales tactics.
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Yes. We frequently work with families, estates, and property owners facing complex or long-term decisions. These situations require patience, clear communication, and careful analysis, not rushed conclusions.
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The first step is a conversation. We begin by listening, understanding your situation, and helping you determine the appropriate next step, even if that step is simply gaining clarity before making a decision.
If you are considering a residential or commercial real estate decision, the first step is a conversation.
We begin by listening, understanding your situation, and helping you determine an appropriate next step, even if that step is simply gaining clarity before acting.